What does the Fuel Station do?

Differentiation

  • Provides a branded, differentiated product and value proposition
  • Offers ability to provide an integrated suite of services
  • Enhances service transparency for end users

Increase Revenue

  • Provides high margin, low-touch, monthly recurring revenue
  • Bundle into existing service/management fees or sell as an add-on

Increase Lifetime Value

  • High customer engagement promotes stickiness
  • Unified view of ROI reduces churn
  • Upselling engine leads to additional product line sales

Create Internal Efficiencies

  • Integrates one view of disparate products
  • Works as a cross-selling platform
  • Creates internal lead generation
  • Lowers administrative/account management expenses

Fuel Station Product Tour

For the Advertiser

Dashboard
  • Combines data across marketing channels
  • Insight Tile guides user to review high priority metrics
  • Cost Per Lead ROI metric for all channels
  • Lead message playback and critical information with 1 click
  • Advertising space for cross sell messages
  • Color Palletteand Custom logo
  • options available for each agency
    • Campaign Tracking
  • Paid search summary with current week, 1 month and 3 month avg
  • Preview keywords to see ad running in real-time
  • View ad creative by clicking Ad Details
  • Display accurate Cost information including management fees
  • Drill into marketing details across various channels
  • Simple to use charts and graphs highlight important trends
    • Lead Tracking
  • Leads displayed in easy to use list format
  • See summaries highlighting best performing lead sources
  • Easily play recordings, manage lead information from 1 screen
  • Fully integrated with phone call tracking providers
  • Capture web form leads using easy to implement web form
    • Manage Links
  • Easy to use links to commonly used applications
  • Drag and Drop interface to customize link page
  • Pre-filled with integrated products
  • Builds engagement through personalization
  • Add new links to create new links to favorite pages

    • For the Account Manager

    Agency Administration
  • Account Manager dashboard to see their client results
  • Manage authorized users and configure accounts
  • Connect up integrations to various marketing sources
  • Optimize analysis of customer data for recommendations
  • Share notes, reports between clients and account teams
    • Admin Report Center
  • Presentation quality client reporting with 1 click
  • Review trends in clicks, impressions
  • Combines data across account manager accounts
  • Provides drilldown to individual client and campaign
  • Proxy login to client experience